Establish a personal connect with your followers, increase public participation in polls, frequently touch base with your followers with customized updates
Little edge over the competition, low frequency of personalized outbound communication besides emailers and social media
Media technologies are one of the leading technologies today and the role of news channels is the most important when it comes to connecting the common man to the government. The most important function of the news channels is to inform people about significant events. This can be done in the form of local advertisements or through any reporter. Related to this, there is a purposeful rise in debate sessions between a reporter and the leader of a government. These news channels want to give access to people to raise their questions and get answered with the same. The question is – how? Problems associated with this include:
How Knowlarity’s cloud telephony services help news channels
A toll-free number allows your viewers to reach your business for free. Publish an easy-to-remember toll-free number on your websites and all advertising channels – allowing yourself to be just a toll-free call away for your viewers.
Being one of the most efficient ways to monitor RoI on marketing campaigns, a missed call number allows you to record data and track which marketing method is the most effective – allowing you to reinvent your marketing strategy as and when required. All your customers will have to do is give a missed call – you can use it to conduct polls and gauge public opinion, providing your viewers an easy method to participate and increasing the number of participations.
Generating a huge viewer base comes with the restriction of creating a personal connect with your viewers. Sometimes, going the extra mile can differentiate you from your competitors and help you generate the much-needed loyalty from your customers. Make automated and personalized recorded calls to your customers and inform them about important events, updates or anything else at all using outbound calling and messaging services. The more personal it is, the more chances there are of it striking a chord.
With the adoption of cloud telephony solutions, several problems can now get resolved. News channels can address public and people can get live updates through an outbound call or message. The audience can be more involved with various campaigns, advertisements and other related stuff. Virtual numbers can help news channels measure ROI on different marketing campaigns. Outbound calls target audience showing interest in various programs.